2 posts
Most agencies treat Instagram DMs as a cost center. Top-tier agencies treat them as a structured sales pipeline with stages, scoring, and AI-driven qualification. A 5-stage playbook with the metrics, the templates, and the math.
After running 200+ WhatsApp campaigns at Raabt — across restaurants, e-commerce, clinics, and SaaS — five templates produced a 30%+ conversion rate consistently. Here's how to build them, why they work, and the AI scaffolding that makes them scale.
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